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Tuesday, May 22nd

7:00 am – 6:00 pm


7:30 – 9:00 am

Global Delegates Breakfast: The Globalization of Retail

(By invitation only)

Retail businesses can no longer be content to sell to a local or regional market. In today's world, more retailers and retail property developers are going global in an effort to maximize profits and take advantage of untapped markets. Much of the growth that comes with globalization in retail comes from markets that are emerging on the global landscape. Technology is also playing a vital role in the expansion of global retail; consumers can find most of the products they buy online through various retailers. Government regulations also play a large part in the globalization of retail markets. Our Global Breakfast speakers will address how retail serves as a powerful catalyst for creating jobs, for providing much needed tax revenue and for improving standards of living globally.

Jorge Lizan
Vice President, Business Development
New York, NY

Alfredo Cohen
ICSC Trustee
Constructora Sambil
Caracas, Venezuela

Sandeep L. Mathrani
ICSC Trustee
General Growth Properties, Inc.
Chicago, IL

Michael Rodel
ICSC Trustee
Rebosis Property Fund
Johannesburg, South Africa

Peter Sharp
Walmart ASIA Realty
Hong Kong

Ian Thomas, SCDP
ICSC Past Trustee
Thomas Consultants Inc.
Vancouver, BC, Canada

Marcus Wild
ICSC Trustee
SES Spar European Shopping Centers
Salzburg, Austria
8:00 – 9:00 am Certified Logo

Certification Breakfast and Mixer

Thinking about getting ICSC Certified? Want to be part of an elite group of industry professionals and receive global recognition from your peers, boards and associates? Then this complimentary networking event is a must attend! This is an ideal way to better understand the prerequisites, the process for application, how to prepare, and what the actual certification exam is like. More importantly, you'll hear from industry leaders about what certification has meant to them, personally and professionally. Don't miss this chance to enjoy a delicious breakfast while you learn about ICSC certification, receive take home information, and talk about professional designations with others in the industry that are already ICSC Certified. Space is limited. RSVP at
9:00 am – 5:00 pm

Leasing Mall, Marketplace Mall@RECon and Marketplace@RECon Café

9:00 – 10:00 am

Concurrent Sessions

Hispanic Markets Logo

Hispanic Markets

Recent demographic data from the United States Census Bureau shows that the Hispanic population has reached a new milestone, topping 50 million people, making it the nation's largest minority. The results show that this ethnic group accounted for more than half of the nation's growth since 2000. The 2010 census unveiled an even more dramatic reality: it is projected that the Hispanic population will reach 134 million people by 2050. Hispanic purchasing power accounted for 11% of total purchasing power in the U.S. in 2010, and projections suggest that this figure will rise to 15% by 2015. The panelists will address the challenges and opportunities to develop retail in these markets.

Robert Ayoub
El Paso, TX

Enrique Kaufer, CMD
Vice President, Marketing & Business Development
Woolbright Development
Boca Raton, FL

Jeffrey Monge
Monge Capital Group
New York, NY

Alberto Rocha
The Weitzman Group
Dallas, TX

James Rodriguez
First Vice President
Universal City, CA

How to Increase Business through Social Networking

The session will focus on how owners of shopping centers and retailers can drive more traffic to their stores using social media, Twitter, Facebook, etc. The perspective, questions and discussions that will ensue will be taken from the point of view of someone new to social media, to the experienced Gen Xer who knows how to use social media, to the experienced shopping center owner and retailer utilizing these exciting platforms to gain customer loyalty and brand identification.

Marc Strauss
First Vice President, Investments
Marcus & Millichap
Fort Lauderdale, FL

Debbie Colangelo
Fort Lauderdale, FL

Patrick M. Flanagan
Vice President, Digital Strategy & Marketing
Simon Brand Ventures, part of Simon Property Group
Indianapolis, IN

Steve Sorge
Mobile Fringe
Oakville, ON, Canada

NextGen Logo

Landlord vs. Tenant in a Mock Lease Negotiation

Regardless of what field you work in within the retail real estate industry, the core of our business comes down to whether or not a deal is made. Time is money and expediting the lease negotiation hot buttons will expedite the process leading to more deals. This session will feature a moderated discussion panel with national tenants and landlord representatives focusing on hotly contested issues that are often deal breakers.

Commercial Real Estate Sustainability: Is It Being Sustained?

A quick review of what has been done, what is being done and what should be done to achieve and maintain the balance of operating costs vs. a sustainable existence. A showing of the latest ideas and products that will keep us on-track to sustainability, and a preview of things to come.

Tomorrow's Shopping Centers Today

Competition to capture consumer spending is greater today than it has ever been in the history of the shopping center industry. Whether it's through catalogs, computers or mobile devices, consumers today have many options and ways in which to shop. In order to stay competitive, shopping center developers are pushing the design envelope in an effort to create unique oneof- kind shopping center experiences that appeal to a multitude of senses and emotions while enhancing value and delivering solid financial returns. Utilizing examples drawn from ICSC's VIVA (Vision, Innovation, Value, Achievement) Best-of-the-Best Awards this highly participatory session will delve into the details on what is working around the world and why. Ever thought of turning the roof of a parking garage into an open-air dining destination? It has been done and it is a tremendous success! Find out why as we look at Tomorrow's Shopping Centers Today.

John R. Morrison
ICSC Trustee and Canadian Division Vice President
President and CEO
Primaris REIT
Toronto, ON, Canada

Avi Alkas, SCMD, SCSM, CLS
Chairman, Turkey
Jones Lang LaSalle
Istanbul, Turkey

Derek Barker
Managing Director
Haskoll Architects and Designers
London, United Kingdom

Daniel T. McCaffery, CSM
Founder and Chairman
McCaffery Interests, Inc.
Chicago, IL

9:00 am – 12:00 noon

ProfDev LogoRECon Academy

(Separate registration is required)

The Keys to Increasing Income with Specialty Leasing

Specialty leasing has become more critical in enhancing funds from the operation of a shopping center than ever. Evidence of RMU (retail merchandise unit) programs, kiosks and sponsored activities are now found in open-air projects of all types and sizes as well as enclosed malls. You will come away from this course with practical methods of creating the optimum specialty leasing plan that works for your type of shopping center and geographic location; ideas about specialty leasing administration from collecting occupancy fees to determining visual merchandising strategies; and closing the deal/selling techniques you can use in this tough and competitive marketplace. If you are a retailer considering branching out through pop-up stores or operating a line in RMUs, this is the course to learn from specialty leasing professionals. Visit for registration information.

Linda Johansen-James
American Kiosk Management, LLC
Las Vegas, NV
10:00 am – 11:00 am

General Session

International Retailers – Lessons Learned

What are the "lessons learned" from international retailers who have entered the U.S. market? Come hear from retailers who can provide a "behind the scenes" perspective on which markets they entered and why, what did they do well and what did they do poorly, and what specific site requirements are they looking for in the future for the whole U.S. that would be helpful to developers, lenders and brokers as the industry tries to rebound in 2012?

Howard J. Samuels
Samuels & Company, Inc.
Sherman Oaks, CA

Michael Maier
Real Estate Project Manager
Conshohocken, PA

Steve Shears
Director of Site Search and Acquisitions
Merlin Magic Making
Merlin Entertainments Group
Poole, Dorset, United Kingdom

10:00 am – 12:00 noon CMD Logo

CMD Global Test Review

A separate registration fee is required.

It's time to take the mystery out of the CMD certifi cation process. ICSC established the Certifi ed Marketing Director credential (CMD) in 1981 to advance high professional standards in shopping center marketing worldwide. Ideal for marketing professionals employed as representatives of an owner or retail tenant, as well as corporate marketing executives who oversee the marketing function for multiple centers, CMD have specialized expertise in customer relationship management, research and analysis, marketing plan implementation, retailing and sales development, public and community relations, advertising and media buying. Convenient and practical, this 2-hour review course is designed to familiarize CMD candidates with exam content, format and scoring. Providing insider perspectives about the exam, participants will receive an in-depth overview and breakdown of the exam specifi cations. The highlight of the course is a mock exam patterned after an actual CMD exam which will be graded and discussed in-depth as your ICSC Certifi ed instructor helps you identify your strengths and weaknesses, discover important test-taking techniques and develop a targeted study plan. Space is limited. Register at
11:00 am – 12:00 pm

SIG LogoStudent SIG

This forum will focus on educating students about the opportunities that exist in the retail real estate industry. This unique experience will allow students to meet, network and share ideas with emerging leaders and seasoned professionals. Furthermore, this relaxed environment will facilitate informative conversations and the sharing of business cards. The session's format will allow each student to sit in on any of the following three roundtables:

  • Development
  • Asset Management & Investments
  • Corporate Real Estate
  • Brokerage & Leasing
  • Legal Careers
  • Marketing, Communications & Social Media
  • Networking Strategies & Job Placements
  • Property Management & Redevelopment
  • Retailing
  • Banking & Finance, Acquisitions & Site Selection
  • Appraisal
Elizabeth Allen
ICSC Texas Next Generation Chair
Vice President – Commercial Retail D/FW
The Weitzman Group.
Dallas, TX
12:30 – 2:00 pm

Lunch and Keynote Presentation

In 1963, Leslie H. Wexner founded Limited Brands with one store in Columbus, Ohio – a women's clothing store called The Limited, with a "limited" assortment and sales of $160,000 in its fi rst year. In the years that followed he expanded his business through both innovation and acquisition, becoming the dominant U.S. specialty retailer with numerous powerful brands and brand extensions...many of them now stand alone public companies.

Under Wexner's leadership Limited Brands has evolved from an apparel-based specialty retailer to a $10 billion lingerie and beauty brand market leader, approaching 3,500 stores and nearly 100,000 associates around the world. By the end of 2012, international customers will have expanded access to these powerful brands at nearly 1,000 international locations and through the most dominant ecommerce channels on the internet.

With a growing domestic business and powerful global brands, Wexner is continuing a focused and deliberate international expansion and the next phase of growth as the company approaches its 50-year anniversary.

Leslie H. Wexner
Chairman and CEO
Limited Brands, Inc.
Columbus, OH
2:00 – 4:00 pm CLS Logo

CLS Global Test Review

A separate registration fee is required.

It's time to take the mystery out of the CLS certification process. ICSC established the Certified Leasing Specialist credential (CLS) in 1994 to advance professional standards in shopping center leasing worldwide.  Ideal for leasing professionals employed as representatives or agents of an owner and/or retail tenant, as well as corporate leasing executives who oversee the leasing function for multiple centers, CLS have specialized  expertise in  leasing negotiation, licenses, contract administration, specialty leasing, trade area analysis, merchandise mix, tenant prospecting, financing and retailing.  Convenient and practical, this 2-hour review course is designed to familiarize CLS candidates with exam content, format and scoring. Providing insider perspectives about the exam, participants will receive an in-depth overview and breakdown of the exam specifications. The highlight of the course is a mock exam patterned after an actual CLS exam which will be graded and discussed in-depth as your ICSC Certified instructor helps you identify your strengths and weaknesses, discover important test-taking techniques and develop a targeted study plan. A separate registration fee is required. Space is limited.  Register at
2:00 – 5:00 pm

ProfDev LogoRECon Academy

Best Practices in Development, Design and Construction

In this course, explore key issues in the development, design and construction of retail projects. This includes defi ning roles, owner's perspective, goals that dictate the project delivery approach, design team selection and procurement of construction services. Topics will include contract negotiation, design principles and practices, devising a development plan, tenant coordination, retail store planning and green building design. Visit for registration information.

Gordon T. Greeby Jr., P.E., CDP
ICSC Trustee
The Greeby Companies, Inc.
Chicago, IL

Stephen Edward Gallant, SCDP
Vice President, Facilities Development
JoS. A. Bank Clothiers, Inc.
Hampstead, MD

Stanley C. Glantz, SCDP
Executive Vice President and Chief Operating Officer
Konover Development Corporation
Farmington, CT

Robert H. Mitchell, SCDP
Division Vice President
The Whiting-Turner Contracting Co.
Fort Lauderdale, FL

John C. Ward, SCDP
Boulder, CO
3:00 – 4:30 pm

Inaugural ICSC Student Membership Shopping Center Tour

For the first-time, student RECon programs will include a shopping center tour, allowing participants to learn more about Crystals at Century Center. Crystals is a recent ICSC Shopping Center Design Award Winner. The tour will be led by property General Manager Farid Matraka. Space is limited. RSVP to Michael Nealon, or 646-728-3665.
3:30 – 4:30 pm Latin America Matters Logo

Latin America Matters 1

Opportunities in the Latin American Retail Real Estate Industry

Did you know that South American countries occupy all top three positions in A. T. Kearney's Global Retail Development Index (GRDI)? Latin America has been notorious for many years as having a poor track record for sustaining economic growth, but things are different now. The area is blessed with commodities and natural resources that are in demand and a lot of the political instability of the past is gone. It's really an Economic Engine. The main goal of this event is to present and analyze direct and indirect business and investment opportunities in this region's retail industry.

Elliott Bross
Constructora Planigrupo
Mexico City, Mexico

Alfredo Cohen
ICSC Trustee
Constructora Sambil
Caracas, Venezuela

Jordan Malugen
Prudential Real Estate Investors
Mexico City, Mexico

Michael Melson
Managing Director Latin America
Kimco Realty Corporation
San Antonio, TX

4:30 – 5:30 pm Latin America Matters Logo

Latin America Matters 2

Retailers Expansion Trends in Latin America

Latin America is nowadays one of the most attractive regions in the world in terms of Retail Development opportunities. This panel will provide detailed information about the growth of the retail industry in Latin America. Throughout the region the middle class is growing and its almost untapped retail industry are the key forces for global retail giants wanting to enter into newer markets. The panelists will address the strategies, recent trends, and what are the opportunities and challenges for growth of the retail sector in the Latin American region.

Luiz Alberto Marinho
Sao Paulo, Brazil
5:00 – 6:30 pm China Matters Logo

China Reception

(By Invitation Only.)